article "1 Hour Design Challenge: Play-Doh Kicks"

http://www.core77.com/blog/featured_items/announcing_the_winners_1_hour_design_challenge_play-doh_kicks__17576.asp

Remember Play-Doh? I think something that really comes back to me about Play-Doh is the smell - very reminiscent of my childhood! This is an event I would have loved to participate in. There's something about a timed challenge that produces great/crazy products. Working under time constraints really helps create something unusual - maybe we think differently under pressure. That would be an interesting study.