http://www.pantopicon.be/blog/2009/09/08/future-senses/
So if in the future we have the capability of enhancing our senses, what does this mean - we all have Spidey-senses and can decide to fight crime? This idea is a little worrisome. What about the people that cannot afford to have their senses enhanced? Yet another way to further our ever increasing societal divide. On the flip side, however, the ideas do sound impossibly fascinating - electric sensors, light sensitive cells, and incredible sound detection. The range of possibilities that this opens up is endless. But as exciting as this all is, I do have a fear of how fast we are advancing..
Sunday, September 26, 2010
article "Dissatisfaction guaranteed"
http://sethgodin.typepad.com/
Brands being built on dissatisfaction - this is a concept that has never entered my mind before. Why do I have to many lipsticks and makeup products? When making the purchases, I obviously think to buy a new lipstick because I am looking for variety. But why do I need variety? Because I want something new and different? Or because I am dissatisfied with the one I have? Either way, the option of having a variety of the same line of products is a genius marketing scheme in itself. Having a collection or something is an appealing idea - a collection of nail polishes, a collection of Swatches, a collection of shoes... There is something to buying the same line of products that you may not need, but I don't know if dissatisfaction is the underlying idea here.
Brands being built on dissatisfaction - this is a concept that has never entered my mind before. Why do I have to many lipsticks and makeup products? When making the purchases, I obviously think to buy a new lipstick because I am looking for variety. But why do I need variety? Because I want something new and different? Or because I am dissatisfied with the one I have? Either way, the option of having a variety of the same line of products is a genius marketing scheme in itself. Having a collection or something is an appealing idea - a collection of nail polishes, a collection of Swatches, a collection of shoes... There is something to buying the same line of products that you may not need, but I don't know if dissatisfaction is the underlying idea here.
article "The problem with putting it all on the line..."
http://sethgodin.typepad.com/seths_blog/2010/09/the-problem-with-putting-it-all-on-the-line.html
This is an idea that applies to all artists and designers - the concept of taking the risk to reap the rewards. The problem is that it's difficult to approach art without some element of risk-taking, but perhaps that is why the end results, when positive, are so much more rewarding. Working as a creative, there is always room for mistakes and failure. So many of my peers have chosen to follow a safer path in their careers, one that promises a regular salary, regular hours, and a regular lifestyle. Sometimes I wonder if maybe I have too rashly decided to take the plunge, but I suppose that is something I will have to see for myself.
This is an idea that applies to all artists and designers - the concept of taking the risk to reap the rewards. The problem is that it's difficult to approach art without some element of risk-taking, but perhaps that is why the end results, when positive, are so much more rewarding. Working as a creative, there is always room for mistakes and failure. So many of my peers have chosen to follow a safer path in their careers, one that promises a regular salary, regular hours, and a regular lifestyle. Sometimes I wonder if maybe I have too rashly decided to take the plunge, but I suppose that is something I will have to see for myself.
Sunday, September 19, 2010
article "KOKO by Cadbury"
http://www.futurebrand.com/work/featured-cases/koko/
There are so many different types of packaging and brand identities for chocolate - I'm not sure if KOKO presents anything new. It is definitely a new vision for the Cadbury brand, and it fulfills its purpose for being a more feminine chocolate, but I am unsure whether this is the freshest idea for a new line. The packaging for the individual chocolate pieces is elegant and sophisticated, but I feel there is an element of creativity that is missing. But perhaps that is the purpose, and the product is packaged to appeal to a wider audience, in which case, the design may be headed in the right direction, after all.
There are so many different types of packaging and brand identities for chocolate - I'm not sure if KOKO presents anything new. It is definitely a new vision for the Cadbury brand, and it fulfills its purpose for being a more feminine chocolate, but I am unsure whether this is the freshest idea for a new line. The packaging for the individual chocolate pieces is elegant and sophisticated, but I feel there is an element of creativity that is missing. But perhaps that is the purpose, and the product is packaged to appeal to a wider audience, in which case, the design may be headed in the right direction, after all.
Friday, September 17, 2010
article "Dominic Wilcox's 30 Objects in 30 Days"
http://www.core77.com/blog/object_culture/dominic_wilcoxs_30_objects_in_30_days__17423.asp
Often times I find myself in a bit of design rut that I can't get out of. This is a great way to get inspired - just simply creating whatever comes to mind. Thinking it over as a design process, it makes sense to me. Maybe all us designers should follow suit, go off all the ideas that have been spinning around in our heads, and we'll each come up with something brilliant - like a Bread Light - and have fun in the process!
Often times I find myself in a bit of design rut that I can't get out of. This is a great way to get inspired - just simply creating whatever comes to mind. Thinking it over as a design process, it makes sense to me. Maybe all us designers should follow suit, go off all the ideas that have been spinning around in our heads, and we'll each come up with something brilliant - like a Bread Light - and have fun in the process!
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